Have you ever thought what makes a book, a story, an article or a movie so engrossing and compelling for the audience ? Out of millions of stories that may pass through our cognitive capabilities, only a few are able to register deep impressions.The most loved stories are the ones that "stir heartfelt emotions".If you recollect your most loved stories, at least one character in the story, would mirror the hopes , dreams and fantasies that you had, making a strong connection with your own life.So what's the secret sauce for writing a great article or story?

If we were to pick only one of the tricks, it would be "to understand the audience to the deepest level possible". Only having this can take your story to the acceptance levels and finally to be liked and remembered.The Audience don't simply read or watch these stories, rather, they immerse themselves and "Live within" as one of the characters!They aspire to relate every scene and incident as it unfolds, with something in their own lives.Thats exactly how the human brain has been wired to operate-"Visualise, understand, immerse and register for long term".How to go about it then?where can you get started ?

In reality , great story plots and characters are all around if you seek.Are you observant enough to guage diverse, small events,experiences and perspectives and then weave those into coherent narratives?Are you good enough in taking the audience through a rollercoaster of emotions using your scenes?Are you able to empathize with issues, aspirations, frustrations, beliefs, sorrows and joys that your characters have to go through ?I'm sure most people will have a mixed bag  of responses  to these intriguing queries.

Is there a standard formula that make a writer great?IMHO there is no one formula, yet carving your  "John Hancock" in writing  is possible if you possess three fundamental qualities - Observation, Empathy, and Practice.The art of "Powerful Storytelling" and "Character Development" follows only from these fundamental qualities and makes great writers "great".

Let's not forget the latest devil in the town named "AI" ! Articles, stories, images and even movies !The beast is doling out tons of content on an hourly basis ! Isn't that something to be wary of ?Let's examine.

Although Gen AI is hardly a couple of years old in the popular space, a trend is already setting where the "Same old Song and Dance Stuff " churned out by AI ,"en masse" ,is perceived " Too Generic and boring".All analysis that I have done leads me to believe that  AI can not fully replace humans in the deep creative fields like authoring, painting, music and the likes too easily.Yet, it sure will continue to create a furore and disrupt the average Joe's life in the trade for a foreseeable future .

There are many opportunities for writers in online streaming (OTT) platforms and digital media.Capitalising on these needs you to continuously improve your writing skills.AI can greatly assist in improving your writing skills and filling any gaps you may have.You can use AI for basic proofreading, content suggestions, idea generation, paraphrasing and getting insights and instant-comprehensive feedback on whatever you write!Emerging paltforms like i-Resonate use AI in exactly the manner stated above.

In Summary - To make it big in showbiz, writers need to have a strong grasp of storytelling and character development which comes with Observation, Empathy and Practice.Understanding the current trends, issues in the society, and adapt their writing to cater to diverse audiences.Additionally, continuous learning and practice, staying open to criticism, and being persistent in improving their craft can help writers stand out.Having the fundamentals sorted out, Networking with industry professionals and showcasing their work through portfolios, pitch sessions, or online platforms can lead to more opportunities and collaborations.